In much the same way as LV, Dior is enjoying a renaissance of its own under the direction of Kim Jones. There is nothing affordable here, oh no. Even a baseball cap will cost as much as £720. The brand is making the most of the streetwear craze and has firmly moved away from the somewhat fusty place it occupied in menswear 20 or 30 years ago. Expect elaborate printed designs, unique wrap-around suits and hype sneakers galore.